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05.14.13

VIDEO: BEAUTY EXPEDITION TO TOKYO’S IKEBUKURO DISTRICT

Learn more about Ikebukuro and watch a futuristic airbrush nail technique in action.

Ikebukuro is known as a commercial and entertainment destination. With two of the largest department stores in Tokyo and a high concentration of independent theaters and multi-screen cinemas, Ikebukuro attracts a wide variety of locals and visitors. At the same time, Ikebukuro has an artsy side. It thrives as a working-class neighborhood with a Bohemian feel. During the Taisho “period of great righteousness” (1912–1926) and the Showa “period of radiant Japan” (1926–89), artists, musicians, and workers flocked to this area to capitalize on the relatively low land prices. As a result, the neighborhood developed a cosmopolitan atmosphere, brimming with vibrant, creative energy. Prominent art venues solidify the area as one dedicated to art.

The combination of working-class consumers, creative energy, big commercial and entertainment businesses, and a constant influx of varied populations makes Ikebukuro a fast-paced environment of constantly changing ideas. So it makes sense that we are showcasing the local take on airbrush—a tried-and-true nail art technique that still allows for innovation. LENA PARK

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